{"product_id":"jumpman-the-making-and-meaning-of-michael-jordan","title":"Jumpman: The Making and Meaning of Michael Jordan","description":"\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003eHow Michael Jordan’s path to greatness was shaped by race, politics, and the consequences of fame\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003cbr\u003eTo become the most revered basketball player in America, it wasn’t enough for Michael Jordan to merely excel on the court. He also had to become something he never intended: a hero.\u003cbr\u003e \u003cbr\u003eReconstructing the defining moment of Jordan’s career—winning his first NBA championship during the 1990-1991 season—sports historian Johnny Smith examines Jordan’s ubiquitous rise in American culture and the burden he carried as a national symbol of racial progress. \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eJumpman\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003ereveals how Jordan maintained a “mystique” that allowed him to seem more likable to Americans who wanted to believe race no longer mattered. In the process of achieving greatness, he remade himself into a paradox: universally known, yet distant and unknowable.\u003cbr\u003e \u003cbr\u003eBlending dramatic game action with grand evocations of the social forces sweeping the early nineties, \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eJumpman\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003edemonstrates how the man and the myth together created the legend we remember today. \u003c\/span\u003e\u003c\/p\u003e","brand":"Johnny Smith","offers":[{"title":"Default Title","offer_id":45497545883824,"sku":null,"price":30.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0528\/6821\/9056\/files\/71IGD7A7kSL._SL1500.jpg?v=1785653296","url":"https:\/\/www.umojabooks.com\/products\/jumpman-the-making-and-meaning-of-michael-jordan","provider":"Umoja House ","version":"1.0","type":"link"}